Mortgage brokers across Canada are struggling with a fragmented technology landscape that’s costing them time, money, and client satisfaction. According to BrokerPlus co-founder and CEO Swish Goswami, brokers are paying for multiple subscriptions they don’t even use\u2014often locked into annual agreements they can’t easily escape.<\/p>\n
The core problem? Incompatible platforms that fail to communicate with each other, leaving brokers without a single source of truth for client files. This disconnect creates delays in document collection, compliance checks, and downpayment analysis\u2014processes that can stretch for weeks while clients wonder what’s holding up their mortgage.<\/p>\n
Goswami describes many existing tools as “frankly archaic,” with limited AI implementation and prohibitively high price points for advanced features. The industry has invested heavily in deal management but underinvested in tools that help brokers actually scale their businesses.<\/p>\n
For GTA mortgage professionals and their clients, this fragmentation translates to slower closings and reduced transparency. BrokerPlus aims to consolidate these scattered tools into one affordable, modern platform that prioritizes both operational efficiency and broker growth.<\/p>\n
The challenge now: can the industry finally deliver integrated solutions that match how brokers actually work?<\/p>\n
Read the full article on Canadian Mortgage Professional<\/a><\/p>\n <\/p>\n